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  1. Enter the New Era of Mobile AI With Samsung Galaxy S24 Series

    By Jubair Hossin Babu, 01/18/2024


    Samsung Electronics today unveiled the Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24, unleashing new mobile experiences with Galaxy AI.1 Galaxy S series leads the way into a new era that will forever change how mobile devices empower users. AI amplifies nearly every experience on Galaxy S24 series, from enabling barrier-free communication with intelligent text and call translations, to maximizing creative freedom with Galaxy’s ProVisual Engine, to setting a new standard for search that will change how Galaxy users discover the world around them.
     
    “The Galaxy S24 series transforms our connection with the world and ignites the next decade of mobile innovation,” said TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics. “Galaxy AI is built on our innovation heritage and deep understanding of how people use their phones. We’re excited to see how our users around the world empower their everyday lives with Galaxy AI to open up new possibilities.”
     

     
     
    Make Everyday Experiences Epic
    Galaxy AI introduces meaningful intelligence aimed at enhancing every part of life, especially the phone’s most fundamental role: communication. When you need to defy language barriers, Galaxy S24 makes it easier than ever. Chat with another student or colleague from abroad. Book a reservation while on vacation in another country. It’s all possible with Live Translate,2 two-way, real-time voice and text translations of phone calls within the native app. No third-party apps are required, and on-device AI keeps conversations completely private.
     
    With Interpreter, live conversations can be instantly translated on a split-screen view so people standing opposite each other can read a text transcription of what the other person has said. It even works without cellular data or Wi-Fi.
     
    For messages and other apps, Chat Assist can help perfect conversational tones to ensure communication sounds as it was intended: like a polite message to a coworker or a short and catchy phrase for a social media caption.3 AI built into Samsung Keyboard can also translate messages in real time in 13 languages.4 In the car, Android Auto5 will automatically summarize incoming messages and suggest relevant replies and actions, like sending someone your ETA, so you can stay connected while staying focused on the road.
     
    Organization also gets a big boost with Note Assist6in Samsung Notes, featuring AI-generated summaries, template creation that streamlines notes with pre-made formats and cover creation to make notes easy to spot with a brief preview. For voice recordings, when there are multiple speakers, Transcript Assist7 uses AI and Speech-to-Text technology to transcribe, summarize and even translate recordings.
     
    Communication isn’t the only way Galaxy S24 series takes the fundamental benefits of the phone into the future. Online search has transformed nearly every aspect of life. Galaxy S24 marks a milestone in the history of search as the first phone to debut intuitive, gesture-driven Circle to Search8 with Google. To give Galaxy users an incredible new tool, Galaxy turned to the worldwide leader of search, Google, and opened up new forms of discovery with a simple gesture. With a long press on the home button, users can circle, highlight, scribble on or tap anything on Galaxy S24’s screen to see helpful, high-quality search results. Seeing a beautiful landmark in the background of a friend’s social media post or a surprising fun fact on YouTube Shorts can quickly become an accurate search to learn more – without having to leave that app. And depending on a user‘s location, for certain searches, generative AI-powered overviews can provide helpful information and context pulled together from across the web, and users can ask more complex and nuanced questions. It’s that easy. And that epic.
     

     
     
    Unleash Creativity to Discover the World in New Ways
    Galaxy S24 series’ ProVisual Engine9 is a comprehensive suite of AI-powered tools that transforms image capturing abilities and maximizes creative freedom every step of the way, from setting up a shot all the way to sharing it on social. Gone are shaky, pixelated images taken from far away. Galaxy S24 Ultra’s Quad Tele System, with new 5x optical zoom lens, works with the 50MP sensor to enable optical-quality performance at zoom levels from 2x, 3x, 5x to 10x10 magnification thanks to Adaptive Pixel Sensor. Images also show crystal clear results at 100x with enhanced digital zoom.
     
    With upgraded Nightography capabilities, photos and videos shot on Galaxy S24 Space Zoom are brilliant in any condition, even when zoomed in. Capture more light in dim conditions with Galaxy S24 Ultra’s larger pixel size, now 1.4 μm, which is 60% bigger11 compared to the previous model. Blur is reduced on Galaxy S24 Ultra with wider optical image stabilizer (OIS) angles and enhanced hand-shake compensation. When recording videos, both front and rear cameras are equipped with Dedicated ISP Block for noise reduction, and Galaxy S24 analyzes gyro information to distinguish between the filmer’s movement and the subject’s. This allows for more effective noise removal and clear videos in the dark, even from far away.
     

     
    After great shots are captured, innovative Galaxy AI editing tools enable simple edits like erase, re-compose, and remaster. For easier and more efficient optimizations, Edit Suggestion12 uses Galaxy AI to suggest perfectly suitable tweaks for each photo. To give users even more creative control and freedom, Generative Edit13 can fill in parts of an image background with generative AI. When a picture is crooked, AI will fill in the borders. When an object needs to be slightly moved to be in the perfect position, AI lets users adjust the position of the subject and generates a perfectly blended background in its original spot. Anytime Galaxy S24 deploys generative AI to amplify an image, a watermark will appear on the image and in metadata. And if an action-packed video needs to be slowed down, new Instant Slow-mo can generate additional frames based on movements to smoothly slow down action-packed moments for a more detailed look.
     

     
    To ensure every image stuns at every stage, Super HDR reveals lifelike previews before the shutter is ever pressed. And while capturing memories is an essential phone feature, sharing memories with the world is just as meaningful. Now, third-party social apps make the most of Galaxy’s AI-powered camera system. Premium Galaxy S series camera features now integrate directly with mobile apps in HDR to level up social sharing.14 When it’s time to find an image in Gallery or Instagram feed and reels, photos and videos are also shown in Super HDR for a more lifelike range of brightness, color and contrast by analyzing highlighted section of the images.
     
     
    Galaxy’s Most Intelligent Experience Ever, Powered by Premium Performance
    As AI becomes a more prominent part of everyday life, performance power must excel to meet the demands. Gaming. Heavy-duty video recording and editing. Jumping between five apps to plan a trip. Whatever the task, Galaxy S24 provides an incredible experience thanks to enhancements in its chipset,15 display and more. Every Galaxy S24 Ultra is equipped with Snapdragon® 8 Gen 3 Mobile Platform for Galaxy.16 Optimized especially for Galaxy users, this chipset delivers remarkable NPU improvement for incredibly efficient AI processing. In all three Galaxy S24 models, 1-120 Hz adaptive refresh rates also improve performance efficiency.
     
    Galaxy gaming is more powerful thanks to hardware and software improvements. Galaxy S24 Ultra boast an optimal thermal control system with a 1.9 times larger vapor chamber>,17 improving device surface temperature while also maximizing sustained performance power. Ray tracing enables lifelike visuals with superior shadow and reflection effect. And through collaboration with industry-leading gaming partners, Galaxy S24 let users enjoy more optimized popular global mobile games.
     
    Visuals are more vibrant and captivating on the brightest Galaxy display ever.18 Galaxy S24 reaches 2,600nit peak brightness and delivers improved outdoor visibility with Vision Booster.
     

     
    On the display, Corning® Gorilla® Armor19 on the Galaxy S24 Ultra is optically enhanced and demonstrates superior durability against damage caused by everyday scratches. It delivers dramatically reduced reflection by up to 75% in a wide range of lighting conditions, ensuring a smooth, comfortable viewing experience.
     
    Across the Galaxy S24 series, design enhancements with slimmer and even bezels make it easier to immerse in any viewing experience and enable larger screen sizes on Galaxy S24+’s 6.7-inch and Galaxy S24’s 6.2-inch displays within nearly the same size specifications.20 Galaxy S24 Ultra has a 6.8-inch flatter display, optimized not just for viewing but also for productivity. Plus, Galaxy S24+ now supports the same level of QHD+ found on Galaxy S24 Ultra.
     
     
    Advanced Security and Privacy Empowers User Choice and Trust
    Secured by Samsung Knox, Galaxy’s defense-grade, multi-layer security platform, Galaxy S24 safeguards critical information and protects against vulnerabilities with end-to-end secure hardware, real-time threat detection and collaborative protection.
     
    Samsung’s long-standing commitment to provide users choice and control over their device continues in the era of AI. Galaxy S24 users have full controllability over how much they allow their data to enhance AI experiences, through Advanced Intelligence settings which can disable online processing of data for AI features.21
     
    The Knox Matrix22 vision of a secure, connected and password-less future is also advanced with passkeys. Passkeys enable convenient and secure access to a users’ registered websites and apps across all their trusted devices through digital credentials, helping protect against phishing attacks. Enhanced Data Protection offers end-to-end encryption when users backup, sync or restore their data with Samsung Cloud, allowing Galaxy S24 users to connect to other devices while staying synchronized and secure. This ensures the data can only be encrypted or decrypted on a user’s devices, meaning nobody can see it but the user, even if a server is compromised or account details are stolen. And if access to a trusted device is lost, a recovery code can help prevent loss of data. Galaxy S24 is also protected with Samsung’s expansive list of innovative security and privacy features including Knox Vault, Security & Privacy Dashboard, Auto Blocker, Secure Wi-Fi, Private Share, Maintenance Mode and more.
     
     
    The Next Phase of Samsung’s Environmental Journey
    Establishing a new category of mobile experiences also means reimagining how Galaxy technology is designed and packaged to do more with less for people and the planet. Galaxy S24 continues to scale the variety of recycled materials in Galaxy devices by applying recycled plastics, glass and aluminum to internal and external components.23 It also takes these efforts one step further. For the first time, Galaxy S24 features components made with recycled cobalt and rare earth elements.24 In Galaxy S24 Ultra, a minimum of 50% recycled cobalt was used in the battery,25 and 100% recycled rare earth elements were incorporated into the speakers.26
     
    Galaxy S24 is also the first Galaxy S series to be designed with recycled steel and Thermoplastic Polyurethane (TPU). Galaxy S24 Ultra features a minimum of 40% recycled steel in the speakers,27 and it includes a minimum of 10% pre-consumer recycled TPU in the side and volume keys. Additionally, every Galaxy S24 comes in a packaging box made from 100% recycled paper material.
     
    The latest flagship continues Samsung’s commitment to extending the product lifecycle, offering seven generations of OS upgrades and seven years of security updates to help users reliably experience the optimized performance of their Galaxy devices for even longer.28 Lastly, Galaxy S24 is UL ECOLOGO® certified,29 and its carbon footprint has been measured and verified by The Carbon Trust.30
     
    Galaxy S24 is a demonstration of progress against Samsung MX’s environmental roadmap. Samsung remains steadfast in delivering on its set of goals to be achieved by the end of 2025. 31 At the end of 2022, Samsung achieved the first of these goals by incorporating recycled materials in all mobile products, from Galaxy smartphones and tablets to PCs and wearables. Today, the company is setting a new recycled material goal. By 2030, Samsung will incorporate at least one recycled material in every module32 of every mobile product.


    Precision Technology and Elegance in Every Detail
    Galaxy S24 Ultra is the first-ever Galaxy phone to feature a titanium frame,33 enhancing device durability and longevity. Galaxy S24 Ultra’s significantly thinner body enables better on-the-go experience with more comfortable grip. On Galaxy S24+ and Galaxy S24, a streamlined One-mass design satisfies a more aesthetic standard with seamless connection between the device’s rear cover and side frame. The Galaxy S24 series comes in Earth mineral-inspired color tones. On Galaxy S24 Ultra, colors34 include: Titanium Gray, Titanium Black, Titanium Violet and Titanium Yellow. On Galaxy S24+ and Galaxy S24 colors include: Onyx Black, Marble Gray, Cobalt Violet and Amber Yellow. All three models will come with additional colors available online only.
     
    For more information about Galaxy S24 series, please visit: Samsung Newsroom, Samsungmobilepress.com or Samsung.com.
     
     
    Product Specifications
    Galaxy S24 Ultra Display 6.8-inch* QHD+ Dynamic AMOLED 2X Display
    Super Smooth 120Hz refresh rate (1~120Hz)
    Vision booster
      *Measured diagonally, Galaxy S24 Ultra’s screen size is 6.8-inch in the full rectangle and 6.8-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole. Dimensions & Weight 79 X 162.3 X 8.6mm, 233g (mmWave) / 232g (Sub6) *Device weight may vary by market Camera 12MP Ultra-Wide Camera · F2.2, FOV 120˚
     
    200MP Wide Camera
    · OIS F1.7, FOV 85˚
     
    50MP Telephoto Camera
    · 5x Optical Zoom, OIS F3.4, FOV 22˚
     
    10MP Telephoto Camera
    · 3x Optical Zoom, OIS F2.4, FOV 36˚
     
    12MP Front Camera
    · F2.2, FOV 80˚
    Memory & Storage  12GB + 1TB 12 + 512GB
    12 + 256GB
    *Storage options and availability may vary by carrier, country or region. Actual storage availability may vary depending on pre-installed software. Battery 5,000 mAh * Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 4,855mAh. Actual battery life may vary depending on network environment, usage patterns and other factors. Charging*  Wired charging*: Up to 65% charge in around 30 mins with 45W Adapter** and 5A USB-C cable*** Fast Wireless Charging 2.0****
    Wireless PowerShare*****
    *Wired charging compatible with PD. **45W Power Adapter sold separately. Using the original Samsung 45W Power Adapter and data cable is recommended. *** Results from internal Samsung lab tests, conducted with 45W Travel Adapter connected to newly pre-released version of Galaxy S24 Ultra while device had 0% of power remaining, with all services, features and screen turned off. Actual charging speed may vary depending on the actual usage, charging conditions and other factors. ****Wireless charging compatible with WPC. *****Limited to Samsung or other brand smartphones with Qi wireless charging, such as Galaxy S24 Ultra, S24+, S24, S23 Ultra, S23+, S23, Z Fold 4, Z Flip4, S22 series, Z Fold3 5G, Z Flip3 5G, S21 FE 5G, S21 series, Z Fold2, Note20 series, S20 series, Z Flip, Note10, Note10+, S10e, S10, S10+, Fold, S9, S9+, S8, S8+, S8 Active, S7, S7 edge, S7 Active, S6, S6 edge, S6 Active, S6 edge+, Note9, Note8, Note FE and Note5. Only available with certain Samsung Galaxy wearables such as Galaxy Buds FE, Buds2 Pro, Buds2, Buds Pro, Buds Live, Watch6, Watch6 Classic, Watch5, Watch 5 Pro, Watch4, Watch4 Classic, Watch3, Watch Active2, Watch Active, Gear Sport, Gear S3, Galaxy Watch and Galaxy Buds. If battery power is lower than 30% Wireless PowerShare may not function. May not work with certain accessories, covers, other brand devices or some Samsung wearables. During PowerShare, it may affect call reception or data services, depending on your network environment. OS Android 14 One UI 6.1
    Network and Connectivity  5G*, LTE**, Wi-Fi 7***, Wi-Fi Direct Bluetooth® v 5.3 *Requires optimal 5G network connection, available in select markets. Check with your carrier for availability and details. Download and streaming speeds may vary based on content provider, server connection and other factors. **Availability of LTE model varies by market and carrier. Actual speed may vary depending on market, carrier, and user environment.
    ***Wi-Fi 7 network availability may vary by market, network provider and user environment. Requires optimal connection and a Wi-Fi 7 router.
    Water Resistance IP68 * IP68 rating: Based on lab test conditions for submersion in up to 1.5 meters of freshwater for up to 30 minutes. Rinse residue/dry after wet. Not advised for beach or pool use. Water and dust resistance of the S Pen is not permanent and may diminish over time because of normal wear and tear.   
    Galaxy S24 and Galaxy S24+ Galaxy S24 Galaxy S24+ Display 6.2-inch FHD+* 6.7-inch QHD+ * Dynamic AMOLED 2X Display Super Smooth 120Hz refresh rate (1~120Hz)
    Vision booster
    *Measured diagonally, Galaxy S24’s screen size is 6.2-inch in the full rectangle and 6.0-inch with accounting for the rounded corners, Galaxy S24+’s screen size is 6.7-inch in the full rectangle and 6.5-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole. Dimensions & Weight 70.6 x 147 x 7.6mm, 168g (mmWave) / 167g (Sub6) 75.9 x 158.5 x 7.7mm, 197g (mmWave) / 196g (Sub6) *Device weight may vary by market Camera 12MP Ultra-Wide Camera · F2.2, FOV 120˚
     
    50MP Wide Camera
    · OIS F1.8, FOV 85˚
     
    10MP Telephoto Camera
    · 3x Optical Zoom, F2.4, FOV 36˚
     
    12MP Front Camera
    · F2.2, FOV 80˚
    Memory & Storage 8 + 512GB 8 + 256GB8 + 128GB
    12 + 512GB 12 + 256GB
    *Storage options and availability may vary by carrier, country or region. Actual storage availability may vary depending on pre-installed software. Battery 4,000 mAh 4,900 mAh *Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated (minimum) capacity is 3,880mAh for Galaxy S24 and 4,755mAh for Galaxy S24+. Actual battery life may vary depending on network environment, usage patterns and other factors. Charging Wired Charging*: Up to 50% charge in around 30 mins with 25W Adapter** and 3A USB-C cable*** Fast Wireless Charging 2.0****
    Wireless PowerShare*****
    Wired charging*: Up to 65% charge in around 30 mins with 45W Adapter** and 5A USB-C cable*** Fast Wireless Charging 2.0****
    Wireless PowerShare*****
    *Wired charging compatible with PD. **Power Adapter and data cable sold separately. Using the original Samsung 45W Power Adapter and data cable is recommended for Galaxy S24+ and the original Samsung 25W Power Adapter and data cable recommended for Galaxy S24. ***Results from internal Samsung lab tests, conducted with 25W Travel Adapter connected to newly pre-released version of Galaxy S24 and 45W Travel Adapter connected to newly pre-released version of Galaxy S24+ while a device had 0% of power remaining, with all services, features and screen turned off. Actual charging speed may vary depending on the actual usage, charging conditions and other factors. ****Wireless charging compatible with WPC. *****Limited to Samsung or other brand smartphones with Qi wireless charging, such as Galaxy S24 Ultra, S24+, S24, S23 Ultra, S23+, S23, Z Fold 4, Z Flip4, S22 series, Z Fold3 5G, Z Flip3 5G, S21 FE 5G, S21 series, Z Fold2, Note20 series, S20 series, Z Flip, Note10, Note10+, S10e, S10, S10+, Fold, S9, S9+, S8, S8+, S8 Active, S7, S7 edge, S7 Active, S6, S6 edge, S6 Active, S6 edge+, Note9, Note8, Note FE and Note5. Only available with certain Samsung Galaxy wearables such as Galaxy Buds FE, Buds2 Pro, Buds2, Buds Pro, Buds Live, Watch6, Watch6 Classic, Watch5, Watch 5 Pro, Watch4, Watch4 Classic, Watch3, Watch Active2, Watch Active, Gear Sport, Gear S3, Galaxy Watch and Galaxy Buds. If battery power is lower than 30% Wireless PowerShare may not function. May not work with certain accessories, covers, other brand devices or some Samsung wearables. During PowerShare, it may affect call reception or data services, depending on your network environment. OS Android 14 One UI 6.1
    Network and Connectivity 5G*, LTE**, Wi-Fi 6E***, Wi-Fi Direct Bluetooth® v 5.3 *5G services are only supported in 5G network enabled locations. Requires optimal 5G connection. Actual speed may vary depending on market, carrier, and user environment. **Availability of LTE model varies by market and carrier.
    *** Wi-Fi 6E network availability may vary by market, network provider and user environment. Requires optimal connection and a Wi-Fi 6E router.
    Water Resistance IP68 * IP68 rating: Based on lab test conditions for submersion in up to 1.5 meters of freshwater for up to 30 minutes. Rinse residue/dry after wet. Not advised for beach or pool use. Water and dust resistance of the S Pen is not permanent and may diminish over time because of normal wear and tear.  
     
    1 Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features. Samsung Account login may be required to use certain Samsung AI features.
    2 Live Translate requires a network connection and Samsung Account login. Live Translate is only available on the pre-installed Samsung Phone app. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed.
    3 Tone suggesting feature in Chat Assist requires a network connection and Samsung Account login. Must meet length requirements to activate feature. Service availability may vary by language. Accuracy of results is not guaranteed.
    4 Translating feature in Chat Assist may require Samsung Account login. Some chat applications may not support this feature. Certain languages may require language pack download. Service availability may vary by language. This feature is activated when a translatable language is detected. Accuracy of results is not guaranteed.
    5 The new features of Android Auto will be supported with app update.
    6 Note Assist requires a network connection and Samsung Account login. Character limit applies. Service availability may vary by language. Accuracy of results is not guaranteed.
    7 Transcript Assist requires a network connection and Samsung Account login. Transcript Assist is only available on the pre-installed Samsung Voice Recorder app or files recorded using the pre-installed Samsung Phone app. Voice recording feature in the pre-installed Samsung Phone app may not be supported in some countries. Audio files must be under 3 hours in duration to be processed. Summarizing feature in Transcript Assist can be activated when a certain number of characters is met. Service availability may vary by language. Accuracy of results is not guaranteed.
    8 Results may vary depending on visual matches. Requires internet connection. Users may need to update Android to the latest version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps. Availability of the service varies by country and language. Accuracy of results is not guaranteed.
    9 AI Zoom is applied to distances between digital zoom lengths. Accuracy of results is not guaranteed.
    10 3x and 5x distances are optical zoom. 2x and 10x distances are optical quality zoom.
    11 Compared to Galaxy S23 Ultra.
    12 Edit Suggestion is compatible with JPG, PNG, GIF and MP4 formats. Edit results and quality may vary depending on the photography or filming condition. Accuracy of results is not guaranteed.
    13 Generative Edit requires a network connection and Samsung Account login. Editing with Generative Edit results in a resized photo up to 12MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.
    14 Some social media apps may not support Super HDR. Accuracy of results is not guaranteed.
    15 AP performance improvements shown compared to prior generation chipset. Actual performance will depend on user environment, conditions, and pre-installed software and applications.
    16 Snapdragon branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries.
    17 Compared Galaxy S24 Ultra to Galaxy S23 Ultra.
    18 The Dynamic AMOLED 2X display on Galaxy S24 Ultra received a certification from VDE Germany for 100 percent Mobile Color Volume in the DCI-P3 color range, which means your images aren’t washed out and you’ll get unbelievably vivid colors regardless of differing levels of brightness. The display can achieve peak brightness of up to 2,600 nits, improving the contrast between dark and light aspects of digital content for a more brilliant picture quality, with a 5,000,000:1 contrast ratio to make your mobile experience more immersive.
    19 Corning® Gorilla® Armor is incorporated into front display of Galaxy S24 Ultra. Scratch tested compared to a competitive aluminosilicate cover glass and reflection tested compared to a typical glass.
    20 Compared to Galaxy S23+ and Galaxy S23 respectively. The display and device size of each model: Galaxy S23+(6.6-inch, 76.2 x 157.8 x 7.6mm), Galaxy S24+(6.7-inch, 75.9 x 158.5 x 7.7mm), Galaxy S23(6.1-inch, 70.9 x 146.3 x 7.6mm), Galaxy S24(6.2-inch, 70.6 x 147 x 7.6mm).
    21 Samsung Account login required. Advanced Intelligence settings preventing server access will limit the functionality of some AI features. Regardless of server access, Samsung does not save user input or output data.
    22 Knox Matrix is supported on Galaxy smartphones and tablets with One UI 6 or above. Availability may vary by country or region.
    23 Galaxy S24 Ultra features recycled materials in the Top Speaker Module, Bottom Speaker Module, Case Front, S Pen Inner Cover, S Pen’s Knob Holder, Side Key, Volume Key, SIM Tray, Camera Deco, Front Screen, Back Glass and Battery.
    24 Neodymium
    25 The batteries of the Galaxy S24 Ultra and Galaxy S24+ include a minimum of 50% pre- and post-consumer recycled cobalt. The battery of the Galaxy S24 includes a minimum of 10% pre- and post-consumer recycled cobalt. The above measurements are based on weight.
    26 The speakers of the Galaxy S24 series include 100% pre- and post-consumer recycled neodymium. The above measurements are based on weight.
    27 The speakers of the Galaxy S24 series include a minimum of 40% pre- and post-consumer recycled steel. The above measurements are based on weight.
    28 Availability and timing of Android OS upgrades and security updates may vary by device model and market.
    29 UL ECOLOGO® Certified products and services are verified for reduced environmental impact based on environmental performance criteria throughout its life cycle, including energy reduction, materials, health, environment, and manufacturing and operations. Galaxy S24 series met the UL 110 which is the UL Environmental Standard for Mobile Phones Sustainability.
    30 The Carbon Trust has measured and verified the cradle-to-grave carbon footprint of the Galaxy S24 series, including manufacturing, distribution, use and eventual disposal. This has been verified against PAS2050, an internationally recognized standard.
    31 In 2021, the Samsung MX business announced a set of four goals across its products and business to be accomplished by the end of 2025. The goals include developing and incorporating recycled materials in all new mobile products, eliminating single-use plastics from mobile packaging, reducing the standby power consumption of all smartphone chargers to zero, and achieving zero waste to landfill across global operations.
    32 Samsung defines a module of a smartphone as the Antenna, Battery, Camera, Display, Mechanical Components, Motor, PBA/FPCB, Speaker, Wireless Charger Module and Packaging.
    33 Titanium is only applied on the device frame. Frame does not include volume and side keys.
    34 Colors may vary by market and carrier.
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  2. Samsung and Google Cloud Join Forces To Bring Generative AI to Samsung Galaxy S24 Series

    By Jubair Hossin Babu, 01/18/2024


    Samsung Electronics and Google Cloud today announced a new multi-year partnership to bring Google Cloud’s generative artificial intelligence (AI) technology to Samsung smartphone users around the globe. Starting with the Samsung Galaxy S24 series announced today at Galaxy Unpacked in San Jose, California, Samsung will be the first Google Cloud partner to deploy Gemini Pro and Imagen 2 on Vertex AI via the cloud to their smartphone devices.
     
    “Google and Samsung have long shared deeply held values around the importance of making technology more helpful and accessible for everyone. We’re thrilled that the Galaxy S24 series is the first smartphone equipped with Gemini Pro and Imagen 2 on Vertex AI,” said Janghyun Yoon, Corporate EVP and Head of Software Office of Mobile eXperience Business at Samsung Electronics. “After months of rigorous testing and competitive evaluation, the Google Cloud and Samsung teams worked together to deliver the best Gemini-powered AI experience on Galaxy.”
     
    Samsung is the first Google Cloud partner to deploy Gemini Pro on Vertex AI to consumers. Built from the ground up to be multimodal, Gemini can generalize and seamlessly understand, operate across, and combine different types of information including text, code, images, and video. Starting with Samsung-native applications, users can take advantage of the summarization feature across Notes, Voice Recorder, and Keyboard.1 Gemini Pro on Vertex AI provides Samsung with critical Google Cloud features, including security, safety, privacy, and data compliance.
     
    Galaxy S24 series users can also immediately benefit from Imagen 2, Google’s most advanced text-to-image diffusion technology from Google DeepMind to date. With Imagen 2 on Vertex AI, Samsung can bring safe and intuitive photo-editing capabilities into users’ hands. These features can be found in Generative Edit2 in S24’s Gallery application.
     
    As part of this partnership, Samsung is also one of the first customers to test Gemini Ultra, Google’s most capable and largest model for highly complex tasks. The S24 series will also use Gemini Nano, an on-device LLM delivered as part of the Android 14 operating system, the most efficient model of Gemini for on-device tasks.
     
    “Together with Samsung, Google Cloud sees the tremendous opportunity for generative AI to create meaningful mobile experiences that stimulate and strengthen connection and communication for millions,” said Thomas Kurian, CEO, Google Cloud. “With Gemini, Samsung’s developers can leverage Google Cloud’s world-class infrastructure, cutting-edge performance, and flexibility to deliver safe, reliable, and engaging generative AI powered applications on Samsung smartphone devices.”
     
     
    About Google Cloud
    Google Cloud accelerates every organization’s ability to digitally transform its business and industry. We deliver enterprise-grade solutions that leverage Google’s cutting-edge technology, and tools that help developers build more sustainably. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.
     
     

    1 Galaxy AI features may require internet connection, Samsung Account login, and/or update to latest Android version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps or require additional software downloads, such as language packs. Availability of the service may vary by country, region, or market. Accuracy of results not guaranteed.
    For detailed specifications and conditions, refer to your local Samsung website.
    2 Generative Edit requires a network connection and Samsung Account login. Editing with Generative Edit results in a resized photo up to 12MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.
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  3. Samsung Galaxy S24 Ultra Creates New Standards of Durability and Visual Clarity With Corning® Gorilla® Armor

    By Jubair Hossin Babu, 01/18/2024


    Samsung Electronics and Corning Incorporated (NYSE: GLW) today announced that Galaxy S24 Ultra devices will feature Corning’s new Corning® Gorilla® Armor cover material. Gorilla Armor offers an unparalleled combination of durability and visual clarity, delivering a richer display in sunlight and greater protection against damage caused by daily wear.
     
    “Corning’s Gorilla® Glass, together with the Galaxy S series, have driven innovation and made significant progress towards achieving greater durability,” said Kwangjin Bae, EVP and Head of the Mechanical R&D Team, Mobile eXperience Business at Samsung Electronics. “This partnership has made it possible for people to use our products with confidence and peace of mind.”
     
    Corning® Gorilla® Armor is a different kind of smartphone cover material. Compared to a typical glass surface, Corning Gorilla Armor reduces reflection by up to 75%, which enhances display readability and minimizes screen reflections in almost any environment.1
     
    Corning’s new cover material optimizes durability on the Galaxy S24 Ultra. In Corning lab tests, Gorilla Armor demonstrated superior durability when compared against competitive aluminosilicate cover glasses.2 To measure its exceptional scratch resistance, Corning created a new lab test — the “Scratch Bot” — to replicate micro scratches caused by day-to-day wear. On this rigorous test, Gorilla Armor showed no visible scratches and demonstrated over four times more scratch resistance than competitive aluminosilicate cover glasses.
     
    Gorilla Armor contains an average of 25% pre-consumer recycled content, as validated by UL Solutions in accordance with UL2809-2 Environmental Claim Validation Procedure (ECVP) for Recycled Content.3
     
    “Gorilla Armor brings Corning’s research and engineering prowess together with Samsung’s consumer-centric design and focus on user experience,” said David Velasquez, vice president and general manager, Corning® Gorilla® Glass. “This latest innovation simultaneously addresses both the need for durability and our increasing need for better optics – bringing the mobile phone experience of the future into the present.”
     
    The launch of Galaxy S24 Ultra phones with Gorilla Armor follows a celebratory year for Samsung and Corning. Last year marked 50 years of industry-leading partnership for the companies. Samsung and Corning first partnered in 1973 to make televisions more accessible to consumers in Korea.
     
    This same spirit of collaboration has been carried through half a century. Corning® Gorilla® Glass has been featured on countless Samsung devices, from some of the earliest Galaxy smartphones to the most recent, including the Galaxy S23 Series, Galaxy Z Fold5, and Galaxy Z Flip5, which all use Corning® Gorilla® Glass Victus® 2. The launch of Galaxy S24 Ultra devices with Gorilla Armor continues this longstanding relationship dedicated to creating world class innovations vital to the mobile consumer electronics industry.
     
     
    About Corning Incorporated
    Corning (www.corning.com) is one of the world’s leading innovators in materials science, with a 170-year track record of life-changing inventions. Corning applies its unparalleled expertise in glass science, ceramic science, and optical physics along with its deep manufacturing and engineering capabilities to develop category-defining products that transform industries and enhance people’s lives. Corning succeeds through sustained investment in RD&E, a unique combination of material and process innovation, and deep, trust-based relationships with customers who are global leaders in their industries. Corning’s capabilities are versatile and synergistic, which allows the company to evolve to meet changing market needs, while also helping its customers capture new opportunities in dynamic industries. Today, Corning’s markets include optical communications, mobile consumer electronics, display, automotive, solar, semiconductors, and life sciences.
     
     

    1 Performance claims for Corning® Gorilla® Armor are based on Corning’s internal lab testing. Actual performance may vary.
    2 Performance claims for Corning® Gorilla® Armor are based on Corning’s internal lab testing. Actual performance may vary.
    3 Pre-consumer recycled content as defined by UL Solutions is material that has never reached the end user, having been diverted from the waste stream during a manufacturing process.
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  4. [Video] Samsung Teases a New Era of Mobile With Upcoming Galaxy AI

    By Jubair Hossin Babu, 01/17/2024


    The next evolution of Galaxy is on its way. On January 17, Samsung Electronics’ new product lineup – powered by Galaxy AI – will be revealed at Galaxy Unpacked 2024. Ahead of the upcoming event, Samsung released a teaser video, “Galaxy AI is coming.”
     
    This video, shared through Samsung’s YouTube channel, depicts the company’s history of mobile innovation. From Samsung’s first mobile phone, SH-100, in 1988 and the world’s first TV phone in 1999 to the game-changing foldable smartphone in 2020, viewers can witness the journey that shaped the smartphone market.
     
    The video ends with an elderly couple and a young woman discussing the future of smartphones on a subway, setting the stage for the release of Galaxy AI. Watch the video below for a sneak peek into the next era of mobile technology.
     
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  5. StoreKit and review guideline update

    By Jubair Hossin Babu, 01/16/2024


    Starting today, because of a recent United States Court decision, App Store Review Guideline 3.1.1 has been updated to introduce the StoreKit Purchase Link Entitlement (US), which allows apps that offer in-app purchases in the iOS or iPadOS App Store on the United States storefront the ability to include a link to the developer’s website that informs users of other ways to purchase digital goods or services.
    We believe Apple’s in-app purchase system is the most convenient, safe, and secure way for users to purchase digital goods and services. If you’re considering using this entitlement along with in‑app purchase, which continues to be required for the purchase of digital goods and services within your app — it’s important to understand that some App Store features, such as Ask to Buy or Family Sharing, won’t be available to your customers when they make purchases on your website. Apple also won’t be able to assist customers with refunds, purchase history, subscription management, and other issues encountered when purchasing digital goods and services. You will be responsible for addressing such issues with customers.
    A commission will apply to digital purchases facilitated through the StoreKit Purchase Link Entitlement (US). For additional details on commissions, requesting the entitlement, usage guidelines, and implementation details, view our support page.
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  6. 2024 The Frame Receives First Pantone® Validated ArtfulColor Certification for Color Fidelity

    By Jubair Hossin Babu, 01/16/2024


    Samsung Electronics today announced that its 2024 edition of The Frame has earned Pantone Validated ArtfulColor certification from Pantone,1 a globally renowned authority in color standards. This certification highlights The Frame’s advanced adaptive color technology, which ensures an exceptional color reproduction capability that meets Pantone’s rigorous standards for authentic color that is nearly indistinguishable to the human eye under standard lighting conditions.
     
    “Consumers are expecting more out of The Frame,” said Yongjae Kim, Executive Vice President of the Visual Display Business at Samsung Electronics. “Our aim is to always provide the best possible customer experience, and in the case of The Frame, this is accomplished by giving users a display that portrays art in a way that is true-to-life. We’ve achieved this with the Pantone Validated ArtfulColor certification and will continue to work towards optimizing the viewing experience further.”
     
    Pantone Validated ArtfulColor evaluates if displays can faithfully simulate a range of physical Pantone Color cards and Pantone SkinTone color cards under CIE2 standard illuminant D65, which portrays illumination that is more-or-less equivalent to that of the average midday light in Western or Northern Europe. The Frame is the world’s first display in the industry to meet this stringent validation, reaffirming Samsung’s leadership in color fidelity that was first recognized by previous Pantone Validated status across all QLED TVs in 2022.3
     
    “After evaluating Samsung The Frame in standardized ambient lighting, we were very pleased with the high quality of the on-screen Pantone color reproduction,” said Iain Pike, Senior Global Director of Product and Licensing at Pantone. “These results are duly reflected in the award of the world’s first television to earn the Pantone Validated ArtfulColor designation. Visually, we can also confirm the lifelike quality of the displayed colors and skin tones compared to the physical swatch cards, as observed by our technical team during the evaluation process. This is a truly unique, value-added capability of Samsung The Frame we tested.”
     
    The Frame’s Art Mode is specifically designed to exhibit artwork and photographs with true-to-life colors under standard lighting conditions such as at homes or galleries. It offers viewers an immersive and authentic art viewing experience by intelligently adjusting brightness and hues to optimize the image for ambient lighting conditions.
     
    Leveraging Samsung’s cutting-edge QLED display technology, The Frame has previously received Pantone Validated and SkinTone Validated approvals for its precise emissive rendering of the full gamut of Pantone SkinTone colors and the vast spectrum of all 2,390 colors contained within the Pantone Matching System (PMS). The Frame also comes with a Matte Display — which significantly reduces glare and reflections — bringing the extensive collection of approximately 2,300 artworks from the Samsung Art Store to life.
     
    For more information on The Frame, visit http://samsung.com.
     
     
    1 Pantone company provides a universal language of color, called Pantone Matching System(PMS), that enables color-critical decisions through every stage of the workflow for brands and manufacturers.
    2 Commission Internationale de l’Éclairage or International Commission on Illumination, in English.
    3 https://news.samsung.com/global/2022-samsung-qled-and-lifestyle-tvs-recognized-by-top-global-certification-institutes-for-eye-comfort-safety-and-color-accuracy
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  7. [Video] [CES 2024] Samsung Showcases Future-Forward Vision for AI

    By Jubair Hossin Babu, 01/15/2024


    At this year’s Consumer Electronics Show (CES), Samsung Electronics invited attendees to experience a future powered by AI. Through its theme of “AI for All: Connectivity in the Age of AI” — unveiled at a press conference held on January 8 — the Samsung booth illustrated how AI is intertwined into society, devices and experiences.
     
    The company spotlighted how its visual displays, home appliances and mobile devices streamline daily lives through interactive displays and demonstrations. With sustainability and convenience via SmartThings acting as a driving force for the company’s many innovations, Samsung emphasized how AI can enhance and elevate the user experience.
     
    Check out some of the highlights from the Samsung booth at CES 2024 in the video below.
     
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  8. Samsung Announces All-in-One VXT Platform for Effortless Digital Display Creation and Management

    By Jubair Hossin Babu, 01/15/2024


    Samsung Electronics today announced the official launch of its Visual eXperience Transformation (VXT) platform, a cloud-native Content Management Solution (CMS) combining content and remote signage management on one secure platform. Designed with ease-of-use in mind, the all-in-one solution allows businesses to easily create and manage their digital displays.
     
    “Cloud migration is an unstoppable trend,” said Alex Lee, Executive Vice President of Visual Display (VD) Business at Samsung Electronics. “VXT is an innovative step toward this migration in that it makes high-tech signage more readily accessible, no matter where our customers are. But not only is high-tech signage accessible, the content and remote management solutions VXT provides are user-friendly.”
     
     
    Efficient Cloud-Native Solution for All Business Needs
    Samsung VXT is the next evolution of CMS software from MagicINFO, delivering an enhanced cloud-native solution tailored for seamless content creation and management of all B2B displays — including LCD, LED signage and The Wall. VXT streamlines the deployment and updating of software directly via a cloud portal, which eliminates the cumbersome process of manual updates. Registration of devices is designed for efficiency, as well, with a simple 6-digit pairing code that allows for quick and secure setup.
     
    By streamlining digital signage operations and management, VXT offers a versatile solution that meets the needs of any sector, whether it be retail, hospitality, food and beverage or corporate. The solution has already received recognition from prominent partners such as Hy-Vee’s retail media network, RedMedia, which uses VXT CMS to manage a network of over 10,000 Samsung smart signage screens — including the QBR-Series, which has been installed across all of Hy-Vee’s grocery stores and retail locations.
     
     
    Intuitive Content and Screen Management
    Unlike other CMS solutions, VXT is a turnkey solution developed by Samsung that allows users to seamlessly create content and manage screens in one application. It consists of three CMS modules: VXT CMS, VXT Canvas1 and VXT Players, and each module makes content creation and screen management easier than ever:
     
    VXT CMS: Content management is simplified through an intuitive interface that simultaneously handles content, playlists and schedules. The remote management feature allows real-time management of multiple devices. Additionally, robust security features — such as private certificates — allow for customizable security solutions for every business need. VXT Canvas: What You See is What You Get (WYSIWYG)-based creative tools that enable anyone to create content effortlessly and more intuitively with support for various templates, widgets and partner content. Users can create original content with custom and company fonts, as well as templates and images pre-loaded on the system for added convenience. VXT Players: VXT supports Tizen and Android-based players,2 while also managing multiple web elements simultaneously on one screen. Additionally, a web-based virtual screen allows users to easily view and manage their signage deployments.  
    VXT also combines content, solutions and expertise of third-party system integrators, software developers and content partners to provide users with access to an even broader range of incredible content, specific to vertical use cases, without the need for additional customization or development.3 Some of the notable Pre-Integrated Repeatable Solutions (PIRS) include:
     
    VXT Art: Users can access a diverse library of artwork and photos with just a few clicks, and content from various art museums and galleries can be used across businesses ranging from office spaces to restaurants and beyond. Link My POS: This solution enabled by Wisar Digital allows businesses to use VXT Canvas to pull product data from Point Of Sale (POS) systems, eliminating the need to manually enter data or export data. Link My POS improves overall efficiency and reduces pricing errors, which in turn saves time and money. Ngine Real Estate: This solution developed through a partnership with Ngine Networks lets businesses display properties that are for sale or rent by using VXT to forgo re-entering data when connecting directly to their platforms. Ngine Automotive: Cars, bikes and boats can be listed as for sale or rent by connecting directly to business displays, without needing to enter information. Messages can be resumed on social network platforms, as well. This solution has also been achieved by partnering with Ngine Networks.  
     
    Seamlessly Control and Manage from Anywhere
    By offering compatibility with both desktop and mobile devices,4 Samsung VXT revolutionizes content management because it caters to both the advanced needs of desktop users and the convenience required by mobile users. This flexibility allows users to manage their content anytime, anywhere.
     
    Furthermore, VXT is designed to substantially reduce downtime in digital signage operations. Through advanced modular architecture, VXT isolates and minimizes the impact of any potential failures, allowing users to swiftly address disruptions. VXT also comes with an early warning feature, which detects potential issues — such as extreme temperature changes or network instability — and alerts customers before failure occurs. This offers greater peace of mind by allowing users to take preemptive actions or speed up the recovery time.
     
    VXT’s energy management tool offers an at-a-glance view of energy consumption levels, as well. Customers can optimize their energy use based on monthly insights and adjust settings like brightness levels and automatic on/off times accordingly.
     
     
    Availability
    Samsung will hold a global launch event of VXT on January 31 at Integrated Systems Europe (ISE) 2024 in Barcelona. Designed as an omni-channel service, VXT will be accessible through various subscription plans, including both monthly and annual options. Customers can also make offline purchases through existing B2B sales channels worldwide, while online purchases will initially be made available in the U.S. before a subsequent global rollout in 2024. Prospective users can take advantage of a 60-day free trial before subscribing.
     
    For more information on Samsung’s VXT platform, please visit https://vxt.samsung.com.
     
     
    1 VXT CMS and VXT Canvas supported on Chrome browser only.
    2 VXT is compatible with Android devices running Android 10 or higher, and with Tizen devices on Tizen 6.5 or higher.
    3 For PIRS partner content, additional subscription payment is required.
    4 VXT CMS and VXT Canvas supported on Chrome browser only.
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  9. [CES 2024] Together Toward Tomorrow: Samsung Showcases Eco-Conscious Efforts at the Sustainability Zone

    By Jubair Hossin Babu, 01/12/2024


    Samsung Electronics emphasized how sustainability is driving business activities at the Consumer Electronics Show (CES) 2024 in Las Vegas from January 9-12.
     
    The Sustainability Zone at Samsung’s booth ushered in visitors to discover how the company is promoting resource circularity and collaboration in addition to providing various accessibility services.
     
    Samsung Newsroom explored the zone to learn more about the company’s multi-faceted commitment to tackling climate change. Read on to discover how Samsung is working toward creating a better future.
     
    ▲ The Sustainability Zone in the Samsung booth at CES 2024
     
     
    The Journey Toward a Sustainable Future
    In 2022, Samsung announced its new environmental strategy in response to climate change and the need for increased resource circularity. As part of this, Samsung outlined a timeline of sustainability milestones the company aims to hit over the next two decades — beginning with the announcement of its strategy to its company-wide net zero carbon emission target for 2050.
     

     
    ▲ The Sustainability Zone displayed Samsung’s goals for climate action and resource circularity.
     
    Attendees viewed in-depth explanations of how Samsung is pursuing resource circularity through encased models of the company’s eco-conscious innovations that repurpose or incorporate recycled materials.
     

     
    ▲ Visitors were impressed with Samsung’s innovative approach to sustainability as displayed by the r-ABS and r-PP walls.
     
    The Sustainability Zone featured recycled plastic walls that were built using r-ABS and r-PP, materials developed by Samsung’s Circular Economy Lab. r-ABS is made using recycled Styrofoam that comes from inside Samsung product packaging, while r-PP is made by recycling various by-products generated during the production of household goods.
     
    ▲ A version of the r-ABS and r-PP walls was first showcased at IFA 2023.
     

     
    ▲ Attendees enjoyed the interactive Circular Workshop.
     
    The Circular Workshop provided a closer look at the entire product lifecycle of the Galaxy Book4, Neo QLED 8K and BESPOKE AI Washer. “It was so interesting to see how sustainability was implemented at every stage of the product lifecycle,” said one visitor.
     
     
    SmartThings Energy, Now Even Smarter
    Samsung unveiled an even more advanced version of SmartThings Energy. Through AI Energy Mode, users can comprehensively manage their energy usage and cut down on electricity bills —reducing carbon emissions in the process.
     

     
    ▲ Visitors learned about the functions of Samsung’s energy solution, SmartThings Energy.
     
    ▲ Visitors were eager to hear about Samsung’s recent partnership with Tesla.
     
    To further its pursuit of the Net Zero Home, Samsung expanded upon its recent collaboration with electric vehicle brand Tesla through SmartThings Energy. Tesla’s Powerwall 3, Solar Inverter and Universal Wall Connector were showcased — which have all been seamlessly integrated into the SmartThings Energy ecosystem. In addition, attendees viewed demonstrations of how notifications from the Storm Watch feature on Tesla’s app appear on Samsung TVs.
     
     
    More Accessibility for All
    ▲ The Sustainability Zone featured Samsung’s diverse accessibility products that aim to increase usability for everyone.

    Attendees were given a glimpse at a new remote function with condensed key functionalities and more accessible design, allowing users to control their TVs with the SmartThings app on their smartphones. Other accessibility features include Live caption in call that provides real-time transcription on Galaxy devices and Audio subtitles that automatically recognize and read on-screen subtitles, making it helpful especially when watching foreign content.
     
     
    Joining Hands With Startups To Tackle Environmental Challenges
    The zone highlighted Samsung’s open collaborations with startups that aim to better society by developing for the future.
     
    ▲ The Sustainability Zone displayed the company’s open collaborations with startups.
     
    Samsung supports innovative startups to address environmental challenges through C-Lab Outside, the company’s external startup acceleration program. In addition, the company has also joined hands with organizations such as Extreme Tech Challenge (XTC) — a global startup competition and ecosystem for entrepreneurs addressing global challenges.
     
    Recognizing the need for sustainable action, Samsung hopes to inspire the larger tech community to take steps and create a better tomorrow. Learn more in the video below.
     
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  10. [CES 2024] Cooking for a Crowd: How Oliver Paterson Uses AI and Samsung Food To Spice Up a Party

    By Jubair Hossin Babu, 01/12/2024


    Party planning can be stressful, especially when it comes to preparing delicious dishes for guests. Samsung is infusing AI in the modern kitchen to transform the way users cook.
     
    At the Consumer Electronics Show (CES) 2024 in Las Vegas from January 9-12, Samsung Electronics invited British food influencer (also known as elburritomonster) to showcase how AI simplifies menu planning, cooking and sharing food — allowing hosts to spend less time in the kitchen and more quality moments with their guests. Oliver, who boasts 40,000 followers on the Samsung Food app, gave a cooking demonstration of his favorite dinner party meals using Samsung’s smart kitchen appliances.
     
     
    Samsung Newsroom attended the cooking show to view how Samsung Food can add a new, modern flair to cooking in the kitchen.
     
    ▲ Oliver showed off his culinary skills during the cooking show in the Samsung booth at CES 2024.
     
     
    Tasty Recipes for Any Diet or Occasion
    Samsung Food is an innovative culinary experience that harnesses the power of AI to offer personalized recipes and dietary advice. Launched in August 2023, the platform serves as a personal cooking assistant — guiding users in discovering new dishes, crafting customized menus, managing ingredient inventory and remotely controlling their cooking appliances. Users can also share their favorite recipes on social media, making it an ideal, all-in-one platform for food enthusiasts.
     
    ▲ Oliver was able to view recipe suggestions based on the ingredients he had on hand using the image search feature from Samsung Food.
     
    Oliver kicked off the presentation by browsing menu items on the Samsung Food app for his dinner party. Using the image search feature, he snapped photos of the ingredients he had on hand. Among the many recipes recommended by Samsung Food, he opted for a breakfast burrito with mango Pico de Gallo sauce.
     
    ▲ Oliver demonstrated how the Personalized Recipe function can be used to easily modify a recipe.
     
    To ensure his guests could enjoy the meal he prepared, Oliver used the Personalize Recipe feature — allowing him to modify the recipe according to various dietary restrictions or meal preferences including vegan, gluten-free, non-dairy and more. Oliver selected the vegan recipe option, swapping regular cheese for vegan cheese and replacing the sausage with beans. Additionally, he chose the gluten-free alternative, substituting regular tortillas with gluten-free ones. For the additional ingredients needed, he purchased them easily through using the Samsung Food app.
     
     
    Keep Food Fresh and the Fridge Stocked

     
    ▲ With AI Vision Inside, the 2024 BESPOKE 4-Door Flex Refrigerator with AI Family Hub+ automatically logged the storage date and set an expiration date for ingredients Oliver placed in the fridge.
     
    As Oliver placed the tomatoes and onions he purchased into the fridge, the internal camera automatically snapped photos of these ingredients — creating a food inventory list and recording the storage date of the ingredients. This innovative function was made possible using the AI Vision Inside feature of the 2024 BESPOKE 4-Door Flex Refrigerator with AI Family Hub+ which debuted at CES 2024.
     
    “The AI Vision Inside feature is a game changer for those who like to cook,” said Oliver. “It’s incredibly convenient as the feature automatically notifies you when ingredients are close to expiring, eliminating the need to manually check each product’s expiration date. It also recommends you recipes through the Samsung Food app based on ingredients you already have in your fridge.”
     
     
    Seamless Cooking With Smart Appliances
    ▲ The Slide-in Range helps users cook smarter with a 7-inch LCD screen.
     
    The recipe that Oliver saved in the Samsung Food app on his smartphone seamlessly appeared on the screen of the Slide-in Range. When he pressed the Start Cooking button, the optimal cooking settings for the recipe — including temperature and time — were set automatically and immediately transmitted. With the help of a 7-inch LCD screen, Oliver was able to easily monitor the recipe and remaining cooking time.
     
    ▲ With the help of Samsung Food, Oliver was able to make a delicious breakfast burrito.
     
    To share his culinary creation, Oliver took a photo of the finished burrito, uploaded it to his followers on the Samsung Food Community account and took a large bite out of it with his fellow host, followed by many in audience whispering that they would love to take a bite too. Oliver highlighted Samsung Food’s wide variety of recipes and enthusiastically recommended the platform for any upcoming parties.
     
    An attendee at the event said “This does look like it will help me organize my refrigerator a lot. I forget what I have in my fridge all the time.” Another attendee said “That burrito looks amazing. I should give Samsung Food a try to see if I can make that later.”
     
     
     
    ▲ Visitors excitedly gathered at the Samsung booth to watch Oliver prepare a meal using the innovative capabilities of Samsung Food.
     
    Samsung Food and smart appliances like the 2024 BESPOKE 4-Door Flex Refrigerator with AI Family Hub+ are revolutionizing kitchen experiences through the power of advanced AI. Going forward, Samsung plans to explore additional ways to enhance connections between devices and bring smarter, more convenient experiences to consumers in the kitchen.
     
    A CES 2024 Innovation Award Honoree and a highlight at CES 2024, Samsung Food will continue to evolve and cater to users’ needs. Download the app at samsungfood.com.
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